Kevin Smith, Snake-Oil Salesman?
Last night, at the New Beverly Cinema in Los Angeles, Kevin Smith told his people, the latest sold-out crowd for his new film, Red State, in so many words, “If you build it, they will come.” It certainly worked for him, so why shouldn’t he say it? But it sounded like bullshit when I first saw Field of Dreams, and it sounds like bullshit coming from Smith. I remember a discussion between Orson Welles and Merv Griffin on the latter’s talk show in the early Eighties. Griffin said that nowadays everyone is heard from. Welles knew that was bullshit. Just the other day I read someone who was saying the same thing, that now, finally, thanks to Twitter and Facebook and the internet in general, everyone has a voice. I’m sure in a 100 years someone will be saying the same thing is finally true thanks to whatever happens to be the latest invention. Unfortunately, it probably will be no truer then than it was in Welles’ time or is in our own. When someone like Smith says, “If you build it, they will come,” it sure sounds inspiring, doesn’t it? But it’s still bullshit.